Electronic Home:
Raising the Bar for Over 13 Years

Electronic Home has consistently set the standards for Atlanta. Innovative and Experienced.

Electronic Home, Inc. is a high-end custom installation company that specializes in home theaters and home control systems. We are CEDIA members and have multiple employees Home THX® Certified and are ISF® Certified.

Our showroom features three levels of home theaters that show off our talents. We can also arrange a viewing of a customer installation. Our showroom is located in the Atlanta Decorative Arts Center West Building (ADAC West). Please call 404-231-0504 for information, showroom hours, to make an appointment and/or directions.

We can also be reached by email at sales@hometheaterdesigns.com .

Electronic Home Consultants, Inc. was incorporated in February of 1991 with our main focus on home automation. The entire year was spent developing our infrastructure. We visited other respected custom installation companies around the nation finding out their best practices. We found most willing to share their experiences which was invaluable to us. We researched what products we wanted to carry and educated ourselves on them through manufacturers' training, self-study and purchasing many items to install in our own home and homes of friends and relatives. We also developed our proposal and accounting software.

In 1992 we continued the learning process and branched out doing installations around Atlanta. Our first major marketing step was participating in the Atlanta Home and Garden Show in the Georgia World Congress Center.

In January of 1993 we opened an "appointment only" showroom in Roswell, GA. We were one of the first non-retail showrooms in Georgia demonstrating a dedicated home theater, a whole house audio system and an advanced home automation system. We showed off a whole house system at the Street of Dreams. We also continued exhibiting in the World Congress Center home shows and were the featured exhibitor in the Fall 1993 show; we showed off a stand-alone theater complete with a marquee, theater seating, front projector and a Home THX® sound system! Very progressive for its time!

In January of 1994 we subleased space in a major laser disc retailer in Smyrna, building two theater showrooms that set the new standard in the Southeast! We also provided a theater in the National Home Builders Showcase Home and in the Dalton Big Brothers charity show house.

In May of 1995 we opened our current showroom in the Atlanta Decorative Arts Center (ADAC). ADAC is one of the country's leading design centers, attracting clients from every state! Other design centers from across the country tour ADAC to see what makes them such a success and EHC is part of that tour!

In 1998 EHC was asked to provide the home theater and whole house audio systems in both the Southern Accents/Neiman Marcus Holiday House and the Sugarloaf Country Club Holiday House. Many other companies actively pursued these venues! EHC has participated in and was the feature billing for the Atlanta Home and Garden Show in the Georgia World Congress Center.

The year 2000 shaped up to be another mark in EHC's history! We had a record year in sales growth! We attended Runco's dealer meeting for the third time in five years of being a Runco dealer (only the top performing dealers are invited). We also were asked to participate in two rooms in the Atlanta Symphony Decorator's Show House and provided a high-end home theater in the Southern Accents Holiday House 2000!

2001 proved to be a tough but busy year. We were again invited to participate in the Atlanta Symphony Decorator's Show House. We spent a lot of time and effort on merging with two other "friendly competitors". We learned a lot from that effort, but we eventually decided not to pursue the merger due to some business practice differences and backed out. The other two companies proceeded with the merger and we all consider each other friends and have much respect for each other. We wish them the best!

In 2002 we implemented many of the ideas we had developed in the merger talks, hiring additional personnel, investing in additional training and purchasing equipment and tools that will take us to the next level, again distancing ourselves from our competitors! For a record 5th time we were again asked to participate in the Atlanta Symphony Decorator's Show House affirming the confidence their organization and the design community has placed in us! We also completed a major remodel of our showroom and office space. Click on the "showroom" link at the top of this page for glimpse! At the end of 2002 we shortened our name to "Electronic Home", dropping the word "Consultants". We are still the same company with the same accounts and perform the same services; we now have an easier name and a new logo!

With 2002 video sales and rentals more than doubling last year's box office revenues, it is obvious that Americans are serious about home entertainment, so 2003 had great promise! As expected 2003 turned out to be a solid growth year for us. We spent most of the year doing what we do best - installing quality systems and keeping our clients satisfied! We participated in our 6th Atlanta Symphony Decorator's Show House!

So far, 2004 has been another strong year! We were selected and given our own room in the 2004 Atlanta Symphony Decorator's Show House! We also expanded our office/showroom area, signing a new lease that makes us one of ADAC's "old timers". With our experienced staff and major new product introductions from our key manufacturers, we are once again positioned to provide the highest quality systems available for the money!

Electronic Home, Inc. has had installations featured in many publications, including Southern Accents, Audio Video Interiors, Home Entertainment & Design, Home Theater Interiors, Atlanta Homes & Lifestyles, Atlanta Magazine, Custom Builder, the Atlanta Journal-Constitution, the Atlanta Business Chronicle and Creative Loafing. We have also had our installations grace the pages of The Robb Report, Home Theater, Wide Screen Review, and Video Magazine. We have been on HGTV three times!

Electronic Home, Inc. was chosen as "The Best in Atlanta" by Atlanta Magazine. Unfortunately, we received a letter from them that the entire section of the December 2003 issue we were to be menitoned in was shelved due to lack of editorial space.

Electronic Home was featured in the May/June 2004 issue of Home Entertainment & Design magazine! The 4+ page article includes photos of some of our installations!

NEWS FLASH!! The December 2004 issue of Atlanta Magazine highlights The Best in Atlanta and Electronic Home was chosen once again!

EH founders, Randy and Terry Massey, have been guest speakers at the CEDIA and CES shows and have been invited to speak at manufacturers' dealer/rep meetings. Both have been asked for input and opinions in industry magazines, such as Audio/Video International, The Inside Track, Electronic House and CE Pro.

EH runs a "lean and mean" company with a family atmosphere. In other words we both work hard and play hard! We believe strongly that one should enjoy their job and "work to live" not "live to work" and encourage taking time off and leaving early when the job is done. Conversely, we also believe in doing "whatever it takes" to make a customer happy, which may involve working late on occasions. With this philosophy, we have happy employees, happy customers and happy owners!

All of our employees are audio/video enthusiasts and have had many years of experience in the industry. We pay our employees at the top of the scale and offer a generous holiday and vacation schedule, rewarding long-term employees with additional time off. We also have health insurance and protect our employees with workmen's comp.

If you're interested in a long-term relationship and have the talents and eye for quality, give us a call. At a minimum we will have had an opportunity to meet you and can keep you in mind if a need arises! We will treat all inquiries with privacy.